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Atelier AAr Senius

Client
Atelier AAr Senius
Disciplines
BrandingPackaging
Case
09 / 15

The perfect performance garment has to survive two things: time, and mile after mile on the trail.

For four years we worked closely with fashion and performance innovator Anders Arsenius to build the Swedish avant-garde label AAr Senius. Every piece handmade and assembled without compromise, from start to finish.

Atelier AAr Senius: slide 01 · hero v2 · archive box 3/2/3, real garments, supplied a6 card
Atelier AAr Senius: slide 03 · concept v2 · the card was always a passport
Atelier AAr Senius: slide 02 · scan v2 · top-down, uniform composites
Atelier AAr Senius: cover · 1920×1080
Atelier AAr Senius: micro / dials / 01 merino gauge
Atelier AAr Senius: micro / dials / 02 radial creed
Atelier AAr Senius: micro / dials / 03 seam gauge
Atelier AAr Senius: ooh · stockholm · billboard 2:1 · d2
Atelier AAr Senius: ooh · stockholm · mupi 1185×1750 · s5
Atelier AAr Senius: ooh · new york · bus shelter 1185×1750 · s10
Atelier AAr Senius: ooh · tokyo · station b0 1030×1456 · s23
Atelier AAr Senius: micro / data / 08 passport
Atelier AAr Senius: micro / diagrams / 11 box plan 3/2/3
Atelier AAr Senius: micro / tags / 18 nfc card
Atelier AAr Senius: ooh · tokyo · billboard 2:1 · s13
Atelier AAr Senius: applied · instagram 1080×1350 · print mode
Atelier AAr Senius: applied · story 1080×1920 · foil mode
Atelier AAr Senius: applied · stockholm mupi + micro layer
Atelier AAr Senius: ooh · new york · billboard 2:1 · s28
Atelier AAr Senius: micro / signature / 24 symbol lock
Atelier AAr Senius: micro / signature / 25 wordmark line
Atelier AAr Senius: micro / signature / 26 ten boxes

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